Adam Bird
Adam Bird, leader of both the Media & Entertainment Practice in Europe, the Middle East, and Africa, and the Digital Marketing group in Europe, advises top management of leading media, entertainment, leisure, and consumer goods companies. His 21 years of client work have spanned broadcasting, consumer publishing, gaming, internet, professional publishing, filmed entertainment, cable and satellite distribution, music, video games, and sports. Adam also has extensive experience in online video, having worked for a number of key players across Europe. Adam often speaks on media topics at conferences and has been cited in publications including The Economist, The New York Times, The Wall Street Journal, International Herald Tribune, The Financial Times, Time and Businessweek. Additionally, Adam is a Young Global Leader with the World Economic Forum, a member of the board of governors of the Media Center, the International Council, and the Paley Center for Media (formerly the Museum of Television and Radio) in New York.
Senior Partner
McKinsey Germany