Auke Hunneman
Auke Hunneman is Associate Professor at the Department of Marketing at BI Norwegian Business School. He earned his PhD in economics in 2011 from the University of Groningen. His research has appeared in high-quality marketing journals like the Journal of Retailing and the Journal of Business Research. Auke's research interests include retailing, social networks, market response models, and, more generally, marketing accountability. 
Associate Professor
BI Norwegian Business School