Jacob Rolland
Markedssjef, Kiwi

Jacob har jobbet i 14 år i KIWIs lille markedsavdeling. Han brenner for å forstå kundene og gi de effektiv markedsføring og riktig sortiment til lavest mulig pris.

Linda Nordheim
Byråleder og partner, Maverix

Tone Helene Angsund
Kundeansvarlig, Trigger Oslo

Tone er et fyrverkeri på scenen. Hun har en egen kraft og ekte passion for kundene sine. Tone har jobbet med medier, reklame og teknlologi i over 20 år, men starter sin karrierer som nissemor og svømmelærer. Tone elsker å lage løsninger som faktisk betyr noe for folk.

Stian Giskeødegård
Country Lead, Google Marketing Platform

Stian er Country Lead for Google Marketing Platform, og leder Google´s satsing på Marketing- og Advertising Technology i Norge. Stian har også 20 års erfaring fra norsk byråbransje, med ledende stillinger i flere av de globale mediebyrånettverkene og fra reklamebyrå. Stian er opptatt av teknologi som verktøy for bedre kundeinnsikt, større avkastning fra markedsaktivitetene og bedre samspill mellom teknologi og kreativitet.

Knut Kristian Hauger
Ansvarlig redaktør, Kampanje

Knut Kristian Hauger er ansvarlig redaktør og daglig leder i Kampanje Media AS og en ofte brukt debatt- og konferanseleder i medie- og kommunikasjonsbransjen. Han har jobbet både som journalist og nyhetssjef siden 2001.

Wasim Zahid
Lege, Youtuber, forsker og forfatter,

Marie-Louise Alvær
Managing Director, DAYTWO

Bred erfaring innen kommunikasjon og media med særlig fokus på rådgivning og ledelse innen digitale medier, markedsføring, spillefilm og videoinnhold. Erfaring inkluderer utvikling og implementering av forretningsstrategi, produktutvikling, marketing og salg. Lang administrativ erfaring med lederstillinger og dertil hørende strategisk arbeid, budsjettansvar og rekruttering/personal, i tillegg til diverse styrearbeid. Har et godt nettverk og kan vise til dokumenterte resultater.

Espen Haugen
Managing Director, Los & Co

Maren Aas Nakken
Daglig leder, Mothership Stories

Maren Aas Nakken er daglig leder i det selvstendige talent- og underholdningshuset Mothership Stories som jobber med store historiefortellere med større visjoner.

Les Binet
Group Head of Effectiveness, adam&eveDDB

Having read Physics at Oxford, Les took an M. Phil. in Artificial Intelligence at Edinburgh University. His research there focussed on the use of computer models to study the way human beings process language. In 1987, he joined the Account Planning department at BMP, where he turned his modelling skills to the problem of measuring the effects of advertising. He is currently Head of Effectiveness at adam&eve DDB, and runs DDB Matrix, the network’s econometrics consultancy. Over the years, Les has worked for a wide range of blue chip clients, including AXA, Barclaycard, Heinz, Nestlé, Phillips, Unilever, Virgin and Volkswagen. He has also played an important part in establishing the agency’s reputation for effectiveness, having won more IPA Advertising Effectiveness Awards than anyone else in the history of the competition. Since 2001, he has served on the IPA’s Value of Creativity Group, helping to promote effectiveness and evaluation in the wider marketing community. In 2004 he was elected an Honorary Fellow of the IPA, in recognition of his services to the advertising industry, and in 2005 he was Convenor of Judges for the IPA Awards. In 2007, Les Binet and Peter Field published Marketing in the Era of Accountability, a study of the factors that influence marketing effectiveness. Described by The Guardian as “compulsory reading for all serious scholars of marketing”, this research was based on the IPA dataBANK, a database of effectiveness case histories, which Les and Peter helped to design and build for the IPA. Les is a member of the Wharton Business School’s Global Advisory Board on the Future of Advertising, and a regular columnist for Admap magazine.

Peter Field
Independent Marketing and Advertising Professional,

Peter Field set up the IPA Effectiveness Awards Databank and he contributed a chapter to The Sage Handbook of Advertising that drew heavily on the data from it. Examining the Databank more closely with Les Binet later in 2007, he co-authored Marketing in the Era of Accountability and in 2013, The Long and the Short of It. In 2008 he co-authored Brand Immortality with Hamish Pringle, which also draws on the same data. In 2010 he authored The Link between Creativity and Effectiveness, which brings together the IPA Databank and the Gunn Report database of creativity to provide the most robust assessment yet of the value of creativity. He updated this two years later. He regularly writes and speaks about marketing effectiveness and the value of creativity. He has been closely involved with a number of the IPA training programmes. In 2006 he was elected an Honorary Fellow of the IPA.