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Goodvertising, because advertising is no good
12.10.2016 10:50:00
12.10.2016 11:20:00
Advertising is being fundamentally challenged. Forward-thinking brands are turning away from empty sales pitches and snappy jokes to conversations about what matters to people and planet like water scarcity, unemployment and online privacy. In a radical transparent world there’s no room for self-serving brands. Through global examples Thomas will show how brands are turning challenges into success stories where profit.