Perrin Lawrence,
At the age of 7, Perrin wrote a 7-page, single-spaced drama about the day in the life of a toothbrush named “Bristle”, and made a career out of it. Perrin leads social marketing to expand readership of, and subscriptions to, The New York Times. Her team works closely with the newsroom, product, business development and analytics to tell The NY Times story and increase revenue to support the news.
Social Media Marketing,
New York Times, USA.