Customer Journey: Treating it more holistically by matching behavior with content
31.08.2016 13:00:00 31.08.2016 13:45:00
Rom 2
At the age of 7, Perrin wrote a 7-page, single-spaced drama about the day in the life of a toothbrush named “Bristle”, and made a career out of it. Perrin leads social marketing to expand readership of, and subscriptions to, The New York Times. Her team works closely with the newsroom, product, business development and analytics to tell The NY Times story and increase revenue to support the news.
Perrin Lawrence,
Social Media Marketing,
New York Times, USA.
At the age of 7, Perrin wrote a 7-page, single-spaced drama about the day in the life of a toothbrush named “Bristle”, and made a career out of it. Perrin leads social marketing to expand readership of, and subscriptions to, The New York Times. Her team works closely with the newsroom, product, business development and analytics to tell The NY Times story and increase revenue to support the news.