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Ajaz is CEO of AKQA, the innovation company he founded aged 21 to help clients create the future. AKQA is the imaginative application of art and science to create beautiful ideas, products and services. The firm employs 1,600 people in 13 offices and won a Queen’s Award for Enterprise Innovation in 2014. Clients include Nike and Red Bull. A recognised pioneer, Ajaz co-authored Velocity, the No. 1 best-selling book alongside Nike's head of digital sport Stefan Olander. Velocity features an introduction by Sir Richard Branson. All Ajaz’s proceeds from Velocity are donated to youth homeless,education, global healthcare and environment causes.