Shailin Dahr
, Shailin Dhar Shailin’s consultancy

One of the few genuinely independent ad fraud consultants, Shailin is the author of Uncommon Sense for Ad Tech, an authoritative text on adtech, providing an unparalleled level of detail on the topic. Having worked years as a programmatic trader, and having gained first- hand experience in poorly understood, yet widely used practices of arbitrage and traffic sourcing, Shailin brings to the adtech industry a breadth of knowledge only few can claim. Ranging from meticulously thought out play-books for highly competitive media investment, to the dark arts of the adtech underbelly. Shailin’s consultancy, The Dhar Method, provides advisory and consultation on preventing advertising budgets from being spent on fraudulent sites and traffic. His unique method does not involve use of any technology, but focus on training your team in a way that guarantees true learning and understanding, together with sustainable results without reliance on 3rd- party technology partners. The Dhar Method services cover topics ranging from fundamental workings of programmatic advertising to every-day realities of billions of dollars of advertiser money being wasted on fake traffic and other forms of ad-fraud. The Dhar Method Services include staff training, supply and vendor audits, and various other buy-side focused evaluations.

Julian Moore
Senior Managing Director , K2 Intelligence

Senior Managing Director at K2 Intelligence Since joining K2, Julian has directed an array of investigations and incident response assignments, including into allegations of fraud, violations of the Foreign Corrupt Practices Act, insider misconduct, data breach, threats, and stalking. He has also conducted proactive investigations to acquire evidence of corporate and individual wrongdoing, including the use of covert techniques, and has provided law enforcement referral and liaison services. In addition to his investigatory practice, Julian has worked closely with a number of financial institutions and hedge funds to ensure their compliance with AML/BSA/OFAC regulations.

Ed Preedy
Managing Director, GumGum

Ed is the Managing Director of Europe at GumGum, with responsibility for leading the company’s growth across the continent, establishing new offices in the major European territories and building key partnerships with advertisers and publishers. Ed joined GumGum in July 2016, bringing with him 15 years of experience in digital advertising during which time he has worked for companies such as, Capital Radio, Rivals Digital Media, Exponential and InMobi

Kristian Tanem
Fagansvarlig, Ocolos

Kristian jobber i Oculos, og er fagansvarlig for programmatiske kjøp. Har tidligere jobbet som rådgiver i Mindshare, med kunder som Norsk Tipping og Unilever. Har i tillegg fem års erfaring fra markedsavdelingen hos TV 2.

Stefan Kehl
Market Director Norway & Denmark, AppNexus

Stefan Kehl er Markedsdirektør for Norge og Danmark i AppNexus’ Supply Evangelism Team, som representerer Microsofts 100% programmatiske varelager på MSN, Skype, Outlook.com og Windows. Stefan har tidligere jobbet i Capgemini Consultings strategiavdeling og har fem års erfaring fra Microsoft Advertising, senest som Programmatic Manager med ansvar for Microsofts Ad Exchange i Norge.

Jørgen Schrøder Aanonsen
Kommersiell leder, TACTIC™ Real-Time Marketing

Jørgen er kommersiell leder og en av grunderne bak nordens ledende digital creative optimization løsning Tactic Real Time Marketing AS. Han har ansvaret for selskapets nordiske vekst og nøkkelpartnere. Jørgen har i løpet av de siste 12 årene jobbet som prosjektleder, byråleder og rådgiver med digitalmarkedsføring og kommunikasjon for store norske merkevarer.

Thomas Johansen
Digital Direktør, PHD

Knut Bjørgen
Strategisk rådgiver , Plapre

Knut Bjørgen er strategisk rådgiver i Plapre/ RED og har jobbet med små og store merkevarer de siste 20 årene. Han brenner for å lage presis og relevant kommunikasjon som forstår kundenes behov og den situasjonen de er i, slik at merkevaren treffer kunden med presis og relevant kommunikasjon.